December 23, 2017 | News Bits

The First “Woodland Quaffer Club” Member Earns His Leaf

  Just over a year since we opened our doors, Bryan Forsmann has earned his way onto the Hither Tither Tree. Our first and most loyal customer, Bryan started peering into The Hollow windows like a stalker before we even opened the doors. He’d heard about our little project at an Idaho Falls class reunion (from Bear’s brother Layne Nelson), and w ...

October 17, 2017 | Tales from The Hollow

The Tale of the Hither Tither Tree

As young kids, Bear and her brother Layne had a couple of opportunities to jaunt off to Disneyland. The magical memories left their mark on the siblings, who are unapologetic Disneyphiles to this day. Song of the South  and  Jungle Book  were their favorite tales—which (along with West Yellowstone) inspired The Hollow’s décor. (Walt Disney himself was ...

June 30, 2017 | News Bits

Idaho Falls Startup Mixes Urban Influence & Wilderness Charm

“It’s like stepping from Idaho Falls into a retreat-town, like Salmon or Jackson.” That’s a comment often heard when locals first walk through the nondescript doors of Bear & Blue. But the owner of the unique new business on the west side of town disagrees. Carrie “Bear” Royce says the woodsy atmosphere inside her shop is exactly how she picture ...

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